Roma extends its commercial partnership group welcoming an online betting company, KB88.com.
The giallorossi are always trying to find extra ways to monetize and increase its off the field business. In the last few years, Jim Pallotta hired and fired several professionals to reach substantial objectives for the sake of the club.
Nowadays, Roma’s Chief Marketing Officer is Luca Danovaro who established a commercial partnership with an online betting company, KB88.com. This company is based in the Philippines and enjoys great popularity throughout Asia.
Mr. Danovaro expressed his happiness for this deal stating that “Roma is looking to expand its business in a fast-growing market like Asia. In the coming years, there will be plenty of opportunities there.”
KB88.com representative Ben Davies replied that “Roma is a fantastic team and the Italian Serie A is followed in Asia. KB88.com can increase its popularity thanks to this partnership sealed with Roma.”