Roma’s tough economic battle to compete and win

James Pallotta
James Pallotta - AS Roma's president

A recent 130-page document released by UEFA highlights Roma’s tough economic battle to compete against the TOP European clubs.

UEFA has recently released its eighth annual club licensing benchmarking report on the financial health of its member association. The 130-page document provides a detailed analysis of UEFA’s 55 member associations. According to UEFA, Financial Fair Play has made a significant impact on European football. The measures put in place by the Union of European Football Associations have led to a more stable financial environment.

James Pallotta and his group of investor are doing a great job to reshape Roma’s accounts. Thanks to targeted financial measures the Bostonian investor is trying to elevate the potential of the giallorossi in order to let the club be financially sustainable in the long term. Although James Pallotta’s projects are disappointing for part of the Roma supporters, which would prefer the pursuing of great worldwide superstars, his objectives are financially remarkable but – at the same time – highlight Roma’s tough economic battle to compete and win against the Top European clubs.

The giallorossi’s financial statement 2015 reported a growth in revenue up to € 181 million. It represents a remarkable achievement for the club of Trigoria although the data of the other Top European clubs are alarming. 16 teams are collecting more revenues than Pallotta-owned club and two of these are Juventus and AC Milan. Due to the bad performance of the last few years, Inter is behind the giallorossi so far even if the recent acquisition of the Black-and-Blue of Milan by the Chinese group  Suning will likely revert this situation.

Top 20 clubs revenue
Source: Furgiuele

In light of that mentioned above, it seems to be clear the reason why James Pallotta is pushing hard to build the new AS Roma stadium. The club needs more revenue to create that necessary cash flow that will trigger a series of positive consequences. More revenue from the stadium would allow Roma to be more appetible on the commercial market as well. The giallorossi could find a sponsor willing to pay big bucks for the naming rights of the stadium as well as for being the Premium AS Roma sponsor for the jersey. The economical factor is pivotal in today’s football and Roma’s American management is trying to educate the supporters to understand that in the long term their strategy is going to be good for the giallorossi.

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About Stefano Bernardini 3500 Articles
A Roman between New York, Philadelphia, and Rome achieving his dreams. Persistence can make extraordinary things happen. Editor of AS ROMA 360 | Collaborated with & Calcio e Finanza | Reported on Major League Soccer | Featured on Bleacher Report & OneFootball EN.

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